Digital Economy & Society
Digital Economy & Society (DES) takes a multidisciplinary approach in the examination of themes including but not limited to identity, emotion, consumer experience, risk and preparation, consumer legitimisation and human-computer interaction through the lens of digital subcultures. The focus will be on merging ethnographic accounts with large quantitative data to build adaptable theoretical and methodological frameworks of understanding for new and emerging discourses and digital consumer communities. Our goal is to communicate relevant insights for academic, industry and social policy from such studies. Ongoing projects include research on a number of projects related to music and sport, misogyny, dark web, consumer prepper and anti-vaxxer communities and we are expanding the lens of the institute within the lab to focus on a wider number of consumer communities.
Members
![Gary Sinclair](https://iidb.ie/wp-content/uploads/2019/04/gary_sinclair.jpg)
Dr. Gary Sinclair
Co-Lead, Associate Professor in Marketing
![Slide1 Slide1](https://iidb.ie/wp-content/uploads/2020/10/Slide1-300x300.png)
Professor Theo Lynn
Co-Lead, Co-Director IIDB & Full Professor of Digital Business
![Pierangelo Rosati Pierangelo Rosati](https://iidb.ie/wp-content/uploads/2018/12/Slide4-300x300.jpeg)
Dr. Pierangelo Rosati
Associate Professor in Digital Business & Society, University of Galway
![Dr. Grace Fox DCU Business School Dr. Grace Fox DCU Business School](https://iidb.ie/wp-content/uploads/2018/12/Slide5-300x300.jpeg)
Dr. Grace Fox
Postdoctoral Research Fellow
![Antonia Egli Antonia Egli](https://iidb.ie/wp-content/uploads/2023/02/straight-portrait-standard-scaled-300x300.jpg)
Antonia Egli
PhD Student & Safefood Research Fellow
![david kenny david kenny](https://iidb.ie/wp-content/uploads/2020/12/Untitled-design-25-300x300.png)
David Kenny
![Kate Hynes Kate Hynes](https://iidb.ie/wp-content/uploads/2021/03/Kate-Hynes.png)
Dr. Kate Hynes
Assistant Professor in Economics
![Colm O'Gorman Colm O'Gorman](https://iidb.ie/wp-content/uploads/2023/02/Screenshot-2023-02-10-at-16.26.24-300x300.png)
Professor Colm O’Gorman
Full Professor of Entrepreneurship
![Payam Ansari Photo of Payam Ansari](https://iidb.ie/wp-content/uploads/2022/10/Payam-Ansari-300x300.png)
Dr. Payam Ansari
Marie Skłodowska-Curie Postdoctoral Research Fellow
![Guto Leoni Photo of Guto Leoni](https://iidb.ie/wp-content/uploads/2022/10/Guto-Leoni-300x300.jpg)
Guto Leoni Santos
Postgraduate Researcher
![Colm Kearns Photo of Colm Kearns](https://iidb.ie/wp-content/uploads/2022/10/Colm-Kearns.jpg)
Dr. Colm Kearns
Postdoctoral Researcher
![Jennifer-Kennedy Photo of Jennifer Kennedy](https://iidb.ie/wp-content/uploads/2022/10/Jennifer-Kennedy-300x300.jpg)
Dr. Jennifer Kennedy
Postdoctoral Researcher